6 Ways to Make Your Brand More Human 

There’s something compelling about companies that aren’t afraid to be human. Whether you’re a marketer or a company founder, it’s important to show a side of your brand that people want to get to know. People love to work with brands that are human. Brands that are relatable and approachable. They’re the ones that people […]

Make Your Customers Feel Valued – Tips For Marketing Success

Customer Experience will lead to marketing success

This is one of the most important things you can do as a small business owner. A customer’s overall experience with your company is going to determine whether they’ll recommend you to their friends, buy from you again and spread the word about your business. The most successful online businesses don’t just sell products — […]

Use Social Media To Jumpstart Your Marketing Campaign

Use Social Media To Jumpstart Your Marketing Campaign

10 Clever Ways To Use Social Media To Jumpstart Your Marketing Campaign: Social media is an integral part of today’s marketing campaigns. These 10 tips will help you get the most out of this important channel. Using social media to jump-start your marketing campaign can be challenging. On the other hand, it can also be one […]

The Difference Between A Personal Brand and A Business Brand

The Difference Between A Personal Brand and A Business Brand

In an age of social media and mobile devices, it’s hard to imagine having a personal brand that isn’t part of a bigger business brand. But the two are not necessarily the same. When it comes to marketing yourself, it’s not only about your product and service. It’s also about how you market and brand […]

4 Reasons Every Business Needs to Blog

4 Reasons Every Business Needs to Blog

If you’re a business owner and you’re reading this, then I assume that you probably already know the importance of blogging. For those who aren’t sure whether blogging will really benefit their business, this article aims to answer all your doubts and convince you of the merits of having a blog for your website. With […]

3 Reasons Your Business is Not Making Money

A successful business is one that makes money. If you opened a business, and you’re not making money, then your business is a failure. Any business that’s worth anything is going to make money. The problem is that when businesses start to fail, people don’t know what the actual reasons are for that failure. If […]